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Cookies BBQ Named Official BBQ Sauce of the Iowa Wild

(Des Moines, IA) — Cookies BBQ Sauce, known for its bold flavors and commitment to bringing people together around tables and tailgates, was recently announced as the Official BBQ Sauce of the Iowa Wild.

Cookies BBQ Sauce has long been rooted in community, staying connected to customers by showing up where it matters most: at local events, neighborhood gatherings, and charitable initiatives that give back. Teaming up with the Iowa Wild franchise, known for its deep connection to its fans and hometown pride, is a natural extension of that mission.

“We’re thrilled to partner with the Iowa Wild,” said Speed Herrig, President of Cookes BBQ Sauce. “Hockey fans bring incredible passion and energy, and that’s exactly what BBQ culture is all about. Whether it’s cheering on your team or sharing a plate of ribs, it’s about belonging, tradition, and celebrating together.”

As part of the partnership, fans can expect to see Cookies BBQ sponsored special pre-game, post-game and in-game activities, including “Saucer of the Month” player features and intermission passing contests. The collaboration will also extend into the community, with joint initiatives like Locally Grown Hockey and the Iowa Wild Youth Street Hockey Rink designed to give back and make a positive impact off the ice.